Articles about advertising


Are Facebook Stories Ads Beginning to Catch On With Brands?

Last updated: 06/03/2019

Facebook introduced ads for Stories last September and, while the social network and some of its advertisers are bullish on the option, the jury remains out among the ad...

Read full article


Google now allows its Chrome browser to remove all ads from ‘abusive’ sites - Marketing Land

Last updated: 06/02/2019

Note: By submitting this form, you agree to Third Door Media's terms. We respect your privacy. Out this week, Google’s latest Chrome browser now has more muscle to battle...

Read full article


Email’s humble beginnings and the birth of tracking pixels - Marketing Land

Last updated: 06/02/2019

It should come as no surprise to everyone reading this that email is the oldest, most venerable and original marketing channel. Ray Tomlinson sent the first email in 1972 as a...

Read full article


Understanding ROI Behind the Live Streaming of Esports

Last updated: 06/01/2019

A recent report that live streaming mega-star Ninja aka Tyler Blevins might have as many as 4 million duplicate followers across Twitch, Facebook and YouTube proved less than a...

Read full article


Recognize If Your Brand Has a ‘Problem’ Before You Become the Big Next Failed Retailer

Last updated: 05/31/2019

Recently, Payless revealed that it will soon be closing all of its 2,500 shoe stores. It wasn’t the most earth-shattering news, but seeing the story reminded me of their Palessi...

Read full article


Teach yourself about machine learning and artificial intelligence - MarTech Today

Last updated: 05/29/2019

Note: By submitting this form, you agree to Third Door Media's terms. We respect your privacy. Though you’ll hear near universal praise for data-driven decision-making, many...

Read full article


Facebook Advertising Mistakes That Will Cost You

Last updated: 05/28/2019

If you’ve spent any time on Facebook or Instagram ads, you’ve made mistakes—we all have. The strategy of testing different ad types, audiences, and more is designed for you to...

Read full article


Make mobile advertising easier, please

Last updated: 05/27/2019

If you’re a mobile app developer today, you face a vast, LUMA-like ocean of choices when it comes to how you will make money. While that appears to be a good thing — better...

Read full article


The Display Advertising Trends of 2019 [Infographic]

Last updated: 05/27/2019

Display advertising is one of the webs oldest marketing strategies, and is sometimes looked at with scepticism by those in the community who have had less than positive returns...

Read full article


Why Marketers Need to Push for Inclusivity in Music

Last updated: 05/26/2019

Women are increasingly demanding a seat at the table. This cultural shift means marketers need to rethink female representation in their marketing to general audiences,...

Read full article