The art of the unsaid in advertising

The art of the unsaid in advertising

It was a few weeks into jury service when I realised that barristers have a hell of a lot in common with advertisers. They are wily communicators, ducking and diving each...

Facebook Once Again Turned to User Surveys in Tweaking Its News Feed Algorithm

Facebook Once Again Turned to User Surveys in Tweaking Its News Feed Algorithm

Facebook is turning to a tried-and-true method for the latest round of tweaks to its News Feed algorithm: Surveying its users. The social network routinely used surveys in the...

Making Facebook Advertising Work for Your Business

Making Facebook Advertising Work for Your Business

At this year’s Southern C Summit, I had the honor of leading a pre-conference workshop on Facebook advertising. I was blessed to have 15 fabulous ladies sign up for this session...

Facebook Teamed Up With Eventbrite on a Ticketing Distribution and Sales Feature for Pages

Facebook Teamed Up With Eventbrite on a Ticketing Distribution and Sales Feature for Pages

Facebook teamed up with global ticketing and event technology platform Eventbrite on an initiative to make it easier for small and midsized businesses to distribute or sell...

Democrats gear up for more digital spending in 2020

Democrats gear up for more digital spending in 2020

FILE - In this Nov. 6, 2018, file photo, Rep. Beto O'Rourke, makes his concession speech at his election night party in El Paso, Texas, after being defeated by Sen. Ted Cruz,...

Analyst: Amazon Echo owns 75 percent of global smart speaker market - Marketing Land

Analyst: Amazon Echo owns 75 percent of global smart speaker market - Marketing Land

Note: By submitting this form, you agree to Third Door Media's terms. We respect your privacy. Analyst firm Canalys says that global smart speaker shipments grew 137 percent...

YouTube SEO: Top Factors to Invest In - Whiteboard Friday

YouTube SEO: Top Factors to Invest In - Whiteboard Friday

If you have an audience on YouTube, are you doing everything you can to reach them? Inspired by a large-scale study from Justin Briggs, Rand covers the top factors to invest in...

Mailchimp Debuts a CRM Platform to Help Small Businesses Act Like Enterprise Businesses

Mailchimp Debuts a CRM Platform to Help Small Businesses Act Like Enterprise Businesses

For 20 years, Mailchimp’s reputation has been as an email marketing company. Anyone who listened to the Serial podcast (or any other podcast, really) has it burned into their...

LinkedIn Sales Navigator gets new engagement alerts, Custom Lists, more mobile search features - MarTech Today

LinkedIn Sales Navigator gets new engagement alerts, Custom Lists, more mobile search features - MarTech Today

LinkedIn announced new updates to its Sales Navigator platform on Wednesday. Since launching the “Deals” features in August, the sales management platform has introduced new...

Kevin Chesters: Why does B2B advertising have to be ugly and crap?

Kevin Chesters: Why does B2B advertising have to be ugly and crap?

Last week I did my first bit of business travel in ages. As I walked through Heathrow my eyes and ears were repeatedly assaulted by a cacophonous avalanche of cliché, both...

Invoca can now dynamically update local branch phone numbers - MarTech Today

Invoca can now dynamically update local branch phone numbers - MarTech Today

Note: By submitting this form, you agree to Third Door Media's terms. We respect your privacy. Suppose you’re a motel chain with lots of franchises across the US. Ad...

Study finds decline in 'trust' costs corporations billions in profits - Marketing Land

Study finds decline in 'trust' costs corporations billions in profits - Marketing Land

Note: By submitting this form, you agree to Third Door Media's terms. We respect your privacy. It turns out that trust has a dollar value for corporations; a loss of trust can...