Facebook and Newsworks clash over solutions to advertising bombardment

Facebook and Newsworks clash over solutions to advertising bombardment

Newsworks executive chair Tracy De Groose hit back at the idea that providing consumers with more information on how ads are targeted to them will have any meaningful impact on...

Research Prospects: 15 Websites You Can Use Right Now to Gather Intel

Research Prospects: 15 Websites You Can Use Right Now to Gather Intel

Small housekeeping tasks and customer research are adding up to a big chunk of time. This unproductive time could be better spent elsewhere and can lead to you not hitting your...

You ‘Approve This Message’? Seriously?

You ‘Approve This Message’? Seriously?

You ‘Approve This Message’? Seriously? Image In the final week of the midterm campaigns, President Trump tweeted a video with false claims featuring Luis Bracamontes, an...

Marketers must capitalize on the new wave of email innovation - MarTech Today

Marketers must capitalize on the new wave of email innovation - MarTech Today

Subscribe to MarTech Today to receive news and insights of where marketing, technology, and management converge. Note: By submitting this form, you agree to Third Door Media's...

Video advertising's bright future and what you should be doing now - Marketing Land

Video advertising's bright future and what you should be doing now - Marketing Land

Video is a hotter topic than ever in marketing, with users consuming more and options for advertisers multiplying rapidly. With so much development in the industry it can be...

Advertising just got micro-personal – why we don't care

Advertising just got micro-personal – why we don't care

Personalised advertising may be one thing but getting people to respond to even micro-targeted ads is a whole other ball game. Looking at work published in the academic...

Pinterest Tops Other Apps and Social Platforms in Emotionally Connecting With Users

Pinterest Tops Other Apps and Social Platforms in Emotionally Connecting With Users

Pinterest prides itself on its visual search capabilities and on being a prime destination for people searching for ideas. Now, it’s proved its ability to develop emotional...

Ellen Digital Is Launching a New Series With Lea Michele

Ellen Digital Is Launching a New Series With Lea Michele

The Ellen Digital Network touted the star power it can attract at its first NewFronts presentation this evening in New York. New this year is a partnership with actress, singer...

Amazon’s booming ad business is both a blessing and a risk

Amazon’s booming ad business is both a blessing and a risk

Amazon’s business unit that primarily consists of advertising revenue registered another booming quarter this summer, growing to nearly $2.5 billion in sales during the...

Can You Still Use Infographics to Build Links?

Can You Still Use Infographics to Build Links?

Fun fact: the first article to appear online proclaiming that "infographics are dead" appeared in 2011. Yet, here we are. For those of you looking for a quick answer to this...

4 tips on how to succeed with Stories

4 tips on how to succeed with Stories

Blame it on Snapchat. Back in 2013, the upstart social network debuted Stories–vertical, ephemeral slideshows made of a mix of pics and videos shot by users over the course of a...

Netflix, Philip Morris, Ryanair: Everything that matters this morning - Marketing Week

Netflix, Philip Morris, Ryanair: Everything that matters this morning - Marketing Week

Good morning and welcome to Marketing Week’s round-up of the news that matters in the marketing world today. Philip Morris is launching a new campaign today to encourage...