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What Is Business Data And Why Is It Important For Companies?

What Is Business Data And Why Is It Important For Companies?

In fact, it is nearly impossible to make big moves and enjoy growth if you’re not keeping track of the various details affecting operations on a daily basis. As companies...

19 questions to ask customer journey analytics vendors during the demo

19 questions to ask customer journey analytics vendors during the demo

MarTech » Customer & Digital Experience » 19 questions to ask customer journey analytics vendors during the demo 19 questions to ask customer journey analytics vendors during...

User Persona vs Buyer Persona: Understand the Differences

User Persona vs Buyer Persona: Understand the Differences

Attracting great-quality leads and converting them into happy paying customers are essential parts of running a successful business.  But to do those things right, you’ve got...

Digital Marketing benefits: 7 advantages your business needs to know

Digital Marketing benefits: 7 advantages your business needs to know

Digital Marketing and traditional marketing influence the consumer in different ways. As companies have started comparing both solutions, Digital Marketing benefits have become...

Six Ways to Build Customer Trust Using Your Website | B2B Marketing Blog

Six Ways to Build Customer Trust Using Your Website | B2B Marketing Blog

To build a successful business, customer trust is crucial. You need to strategize how you will establish that trust up front through your content and messaging, then maintain it...

Five Impactful Ways to Improve Brand Image Without Spending a Lot

Five Impactful Ways to Improve Brand Image Without Spending a Lot

Branding is one of the most important aspects of business success. Building a strong brand creates awareness and credibility, making your company top of mind when your customers...

How to Do Market Research: A Guide and Template

How to Do Market Research: A Guide and Template

How to Do Market Research: A Guide and Template Written by Debbie Farese Discover the different types of market research, how to conduct your own market research, and use a free...

A How-to Guide for Digital Marketing in the Tech Space

A How-to Guide for Digital Marketing in the Tech Space

The technology sector has evolved substantially over the past decade — and I’m not just referring to the many innovations in AI, VR, cloud computing, and ever-shrinking computer...

How to Reduce Your Workload with a Facebook Auto Poster

How to Reduce Your Workload with a Facebook Auto Poster

A Facebook auto poster can handle repetitive tasks and save you time. We'll show you how to choose the right one for your business. Social media marketers have long to-do...

Surviving and Thriving With Exceptional Customer Experience

Surviving and Thriving With Exceptional Customer Experience

With recessions, brands will be challenged to compete against low-cost competitors and customer spending pullbacks. In 2008 I turned 21, which is widely known as the legal...

Types of Content Writing: 10 Simple And Effective Types Of Content

Types of Content Writing: 10 Simple And Effective Types Of Content

Did you know there are different types of content writing? Types of content writing involve researching, digesting, composing, and editing a writing piece for a blog, website,...

What is Social Commerce and Why Should Your Brand Care?

What is Social Commerce and Why Should Your Brand Care?

Social commerce is what happens when savvy marketers take the best of eCommerce and combine it with social media. This blog post may be titled “What is social commerce?,” but...