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9 Things Our Trends Team Will be Following in the Next 6 Months & Beyond

9 Things Our Trends Team Will be Following in the Next 6 Months & Beyond

“Your next business idea, delivered weekly.” That’s our job over at Trends. And, when we say “business ideas,” we're not just talking about businesses you can start. We’re also...

Customer experience for the modern marketer

Customer experience for the modern marketer

As technology continues to evolve, the question of how to craft a meaningful customer experience (CX) remains constant. Successful brands have customer experience almost down to...

Is Google Losing Steam In The Ad Marketplace?

Is Google Losing Steam In The Ad Marketplace?

In another turbulent move in the marketplace, Netflix announced it selected Microsoft as its advertising partner and sales partner. Satya Nadella, Chairman & CEO of Microsoft,...

What is a Social Media Dashboard and Why Do You Need One?

What is a Social Media Dashboard and Why Do You Need One?

A good social media dashboard should centralize all your accounts in one place and give you tips on how to grow faster. If you’re reading this article, you’ve probably heard of...

Closing the Gap Between Digital Marketing Spending and Performance

Closing the Gap Between Digital Marketing Spending and Performance

Marketers have used digital marketing to navigate through incredibly difficult business conditions, connecting with customers stuck at home during the pandemic, digitizing...

Council Post: Digital Transformation Can’t Be Forced, But It Can Be Coaxed

Council Post: Digital Transformation Can’t Be Forced, But It Can Be Coaxed

I have a love-hate relationship with the term digital transformation. It’s not a bad idea—quite the opposite—but the term has been so overused that it’s hard to pin down....

5 Ways to Automate Your Digital Marketing - Credo

5 Ways to Automate Your Digital Marketing - Credo

If you’re a business owner, chances are you have a lot on your mind, far too many tasks to complete, and could benefit greatly from a strategy to automate your digital...

8 Ways to Improve Your Customer Service Security

8 Ways to Improve Your Customer Service Security

“I forgot my password. Please, help me. I have an urgent order — please!?!” Quite an innocent start that happens quite often in chats with your customer care agents, isn’t...

Digital transformation: Top 5 skills you need to succeed

Digital transformation: Top 5 skills you need to succeed

Digital transformation is the future of business. A 2020 study by Mordor Intelligence valued digital transformation at $263 billion, and it's projected to reach $767 billion by...

8 Tools to Create an Effective Email Outreach Strategy

8 Tools to Create an Effective Email Outreach Strategy

Unless you are New York Times, bloggers and influencers will just magically find your content or products unless you make an effort and email or message them to let them...

5 Honest Link Building Methods - DigitalMarketer

5 Honest Link Building Methods - DigitalMarketer

5 Honest Link Building Methods Links remain key to search engine rankings. Without other sites linking to your page, it has 0 chance to rank. But there’s more to that. Links...

Council Post: How A Direct Mail Campaign Can Fuel Your Digital Marketing Strategy

Council Post: How A Direct Mail Campaign Can Fuel Your Digital Marketing Strategy

In this age of technology we live in, there's no shortage of ways to get your message out digitally. Social media alone has expanded the reach of savvy companies that cultivate...