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Unilever Brands Degree, Magnum, Sunsilk Explore Metaverse

Unilever Brands Degree, Magnum, Sunsilk Explore Metaverse

Even though there’s no singular definition of the metaverse, its potential for immersive, virtual worlds that allow for new forms of communications, experiences and communities...

Divine Designs Business Branding

Divine Designs Business Branding

Contact Us Let's Talk About WordPress If we talk about Wordpress, it is normal for us to think that it is a tool that only serves to create web pages. It is not like this. This...

How B2B Brands Can Embrace The Metaverse, BeReal, & Other Developing Social Channels

How B2B Brands Can Embrace The Metaverse, BeReal, & Other Developing Social Channels

Should B2B brands embrace the metaverse, BeReal, and other developing social communication channels, and if so, when is the right time to start becoming involved? Part of what...

Brand Loyalty is Getting Low: But How Do We Keep Customers Engaged Anyway

Brand Loyalty is Getting Low: But How Do We Keep Customers Engaged Anyway

A study with 2,000 people from the US and UK by Edit, a customer data specialist, and Kin + Carta, a digital transformation consultancy, reveals that more than a quarter (27.4%)...

What is a brand persona and why your business needs one

What is a brand persona and why your business needs one

Brand persona and buyer persona are two separate concepts in marketing, and both can help your company get better results when communicating with your audience. But while a...

How TikTok's Search Algorithms Power Content Discovery

How TikTok's Search Algorithms Power Content Discovery

Until recently, knowing how TikTok’s search algorithms worked was as unlikely to help you earn money as knowing how to sew buttons on eggs. But in the past month, TikTok has...

'Designing for good' actually works: the verdict from charities on the positive impact and value of branding

'Designing for good' actually works: the verdict from charities on the positive impact and value of branding

The research was carried out to mark the tenth anniversary of 99nonprofits, the company's decade-long 'design for good' programme that has provided more than $300,000 in...

How to Make Your Social Outreach More Genuine and Organic

How to Make Your Social Outreach More Genuine and Organic

Brands that want to take a stand on social issues and connect with similar-minded customers must focus on one thing: authenticity. With all of the social and political...

What Brands Can Learn From Retail Media

What Brands Can Learn From Retail Media

Data is power in the world of business when used wisely. Data allows you to make smarter, more informed decisions about critical business matters, from store locations to...

Why Structure Can Be the Basis for Creativity

Why Structure Can Be the Basis for Creativity

Although a hobby might see a masterpiece take shape over a drink of something cold…working in a creative profession isn’t as simple as sitting around, mulling over ideas in a...

Ready, Player One? How brands are transforming the metaverse into a playground

Ready, Player One? How brands are transforming the metaverse into a playground

Ready, Player One? How brands are transforming the metaverse into a playground Written by Rachel May Quin Jul 14, 2022 7:15:00 AM Whether you like to race cars, grow flowers or...

How the Best Companies Stay Relevant

How the Best Companies Stay Relevant

The number one reason for organizational success or failure is the ability to stay relevant. Staying ahead of the continual marketplace changes may seem an impossible task. How...