Police just launched an e-commerce fraud crackdown. Here's how to protect yourself from scammers 59 suspects arrested following a month long operation involving 19 countries -...
01/15/2023
Ever since bidding by device uniquely became available (sometime between 2005–2011), I’ve been an avid advocate of separating PPC campaigns by device. (Well, except for tablets,...
01/13/2023
In 2018, Kraft-Heinz launched a venture capital fund called Evolv Ventures to fund the next unicorn startup that would become “the Netflix of food.” Silicon Valley startup...
01/07/2023
So what’s new in online gifting? My sense was that there was little that was truly “new.” So I began my exploration by scouting the retailers that were part of our Digital...
01/07/2023
Black Friday Cyber Monday (BFCM) is almost here, and it’s time to start monitoring, tracking, and analyzing your performance as you crush your goals this season. Measuring...
01/03/2023
Antifragile Ecommerce: 7 Metrics, 21 Tactics & One Scorecard to Thrive Amid DTC Disruption by Taylor Holiday For over a decade, I’ve launched, led, and lived within multiple...
12/26/2022
The holiday season is known as a season for giving and spending time with family. As more households open their doors and host gatherings for their immediate and extended...
12/24/2022
Most ecommerce companies bank on the holiday shopping season for an influx of sales that keeps them afloat in the months to come. After all, they don’t call it Black Friday for...
12/24/2022
“After climbing the mountain you can finally enjoy the view” – Anonymous From our 20s till the late 60s, we climb a mountain full of professional responsibilities, family...
12/20/2022
HUBREVIEW 2022 100% RELOAD Dans un monde où l’incertitude est la règle, les défis des organisations et de leurs décideurs sont nombreux à relever. Qu’ils soient stratégiques,...
12/18/2022
The customer journey involves multiple interactions between the customer and the merchant or service provider. We call each interaction in the customer journey a touch...
12/14/2022
Online shoppers hunting for televisions from the British retailer Argos this week will be inundated with Black Friday offers. Yet among the hundreds of options, an ultra high...
12/14/2022