The tech start-up sector faces a turbulent time ahead, with market uncertainty, start-up employees dumping stock, and a reported first market retraction in 10 years. The IPOs...
11/05/2024
Search engine optimization (SEO) and content marketing often work together to help businesses grow organically. You probably know how powerful the combo is and what great...
10/29/2024
Starting a website is overwhelming but always exciting. I love that stage when you feel those ideas flowing and you start setting yourself some goals and building task...
10/24/2024
For those who have been in SEO for some time, you may have heard of site taxonomy as it refers to the website. When you refer to a website’s structure and how easy it is for...
10/19/2024
If you are new to digital marketing, it may be overwhelming to grasp everything about this marketing approach. To help you out, we gathered the 5 fundamentals of digital...
10/08/2024
Data is fascinating, and the proliferation of pseudo-scientific headlines and fancy charts across the internet only feed our obsession with numbers. But data can also be easily...
10/06/2024
Having a strong technical infrastructure helps search engines crawl and index your content. By improving the technical aspects of a website – such as site structure, file...
08/29/2024
Google’s Search Advocate John Mueller answered a question in an SEO-office hours video about whether a CDN can improve ranking. Mueller responded with an in-depth answer that...
08/27/2024
Modern search engines and retrieval systems have shifted from keyword-based search to entity-based search. Therefore, as a result many information needs today involve searching...
07/08/2024
Measuring success in website performance is a tricky task for small business owners. It can be easy to apply the same approach that works when evaluating viability throughout a...
06/22/2024
When creating content for your website, you want it to be scannable and easy to read. If you have nothing but giant blocks of text, it’s harder for users to dive in and start...
06/15/2024
LinkedIn Building a brand identity is more than simply designing a logo. Making strategic design choices across every facet of your visual brand can mean the difference between...
06/06/2024