Simply put: if you’re optimizing your site for Google’s current algorithm, you’re already falling behind. Over the past few years, Google has made several algorithm updates...
03/12/2024
Our recommendation for most people is ZenBusiness because it is a low-cost, low-stress business formation service. Get your business set up in minutes with...
03/10/2024
In your everyday Internet life, you might have noticed that some URLs begin with HTTP while others begin with HTTPS. However, since you can’t see the difference between an HTTP...
03/08/2024
WordPress is one of the most SEO-friendly content management systems today. If you have a WordPress website, there are many things you can do to improve your SEO. But if you’re...
03/06/2024
SERP analysis coupled with your keyword research is a staple of any modern SEO campaign. Analyzing search intent is already a process within this. But when it comes to SERP...
03/04/2024
Oftentimes, marketers focus heavily on Google when vying for traffic. It makes sense considering Google is undoubtedly the most popular search engine, with over 80% of the...
02/25/2024
Building links is one of the most important parts of an SEO strategy. It’s well-documented that there is a strong correlation between the number of links and the quality of...
02/25/2024
SEO may feel like “internet alchemy”—that intangible thing you’re not exactly sure you know what it is, but you know you need it if you want to see your content on Page 1 in a...
02/23/2024
And have even run my own events… I tend to understand the challenges from all sides because I’ve been there and experienced them for myself. I have had many SEOs on ground...
02/22/2024
Google introduced the Knowledge Graph in 2012 to help searchers discover new information quicker. Essentially, users can search for places, people, companies, and products and...
02/11/2024
When many of us think of algorithms and machine learning models, we think of Google. And really, who can blame us? We’re marketers, and many of us SEOs. We can’t help...
02/11/2024
Zero click searches are a relatively new feature on major search engines. These morsels of information provide a refined user experience for people in search of simple answers....
02/08/2024