Images Powered by Shutterstock
Are You Ready to Take the Lead? / PromoJournal - Pursuit of Purpose

Are You Ready to Take the Lead? / PromoJournal - Pursuit of Purpose

To flourish and remain relevant in this highly competitive and rapidly changing industry environment, you must be very clear about who you are, what you are and what you deliver...

7 Trends That Are Changing Sales Compensation Models in the Promotional Products Industry — commonsku Blog

7 Trends That Are Changing Sales Compensation Models in the Promotional Products Industry — commonsku Blog

Resources for the Promotional Products Industry 7 Trends That Are Changing Sales Compensation Models in the Promotional Products Industry In this new series on sales...

Promo Companies Reveal The Benefits That Keep Great Workers

Promo Companies Reveal The Benefits That Keep Great Workers

Industries across the spectrum are struggling to find and retain employees in today’s labor landscape. The promotional products industry is no different. Most of us have heard...

When Times Get Tough... / PromoJournal - The Only Constant is Change

When Times Get Tough... / PromoJournal - The Only Constant is Change

It’s the perfect storm of challenges for us as salespeople as we slide into the second half of the year.  Let’s start with the logjams strangling most major U.S. ports, which...

Influencer Marketing in the Promo Industry | A How-To Guide / PromoJournal - Taylor's Take

Influencer Marketing in the Promo Industry | A How-To Guide / PromoJournal - Taylor's Take

Are you missing the boat on this strategy? Content has never been more valuable. For this reason, it’s normal to feel pressured to ramp up the quantity produced. So how can we...

Social Media: The New Frontier / PromoJournal - From The Freezer

Social Media: The New Frontier / PromoJournal - From The Freezer

You can run, but you can no longer hide from the world of social media. Then again, why would you want to? For older generations, the thought of online communications has some...

What Is Conversation Intelligence (And How It Can Help You Win More Sales) — commonsku Blog

What Is Conversation Intelligence (And How It Can Help You Win More Sales) — commonsku Blog

Resources for the Promotional Products Industry What Is Conversation Intelligence (And How It Can Help You Win More Sales) Many sales organizations record the sales calls their...

Analyzing Your Market Spend / PromoJournal - Cliff's Notes

Analyzing Your Market Spend / PromoJournal - Cliff's Notes

Our Core Values What We Do Now I may be dating myself here; but can you remember the old ice cream bar jingle for “Klondike Bars©”, it went like this; “What would you do for a...

Strategies for Beating Recession Blues / PromoJournal - From Good to Great

Strategies for Beating Recession Blues / PromoJournal - From Good to Great

I don’t know about you, but we’ve been very busy. Our clients came out of the pandemic mostly intact and realized all their materials and promotional items were old and out of...

Creative Ways to Package Your Promotional Products / PromoJournal - The Only Constant is Change

Creative Ways to Package Your Promotional Products / PromoJournal - The Only Constant is Change

If you could offer your promotional products customers something to make their product giveaways even more memorable, would you be interested? And what if it put more money in...

Bold Ideas on How to Build a Better Support Team / PromoJournal - From The Freezer

Bold Ideas on How to Build a Better Support Team / PromoJournal - From The Freezer

“Strategic investment in infrastructure produces a foundation for long-term growth,” wrote businessman and troubadour Roger McNamee. No truer words have been spoken when it...

What If an Accident Caused by Your Battery Killed Two Girls? / PromoJournal - The Brand Protector

What If an Accident Caused by Your Battery Killed Two Girls? / PromoJournal - The Brand Protector

I’ve found that sometimes hard questions are worth asking — and thinking about. So here it is: What if an accident caused by your battery killed two girls? It would be an...