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Integrated Business Solutions has been building strategic relationships with clients across Virginia, the Carolinas, and their locations across the United States, to assist them with growing their businesses. Our size and strength as a company, allows us to tap into different divisions and bring to our clients best in class products and services they can rely on.

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Revenue optimization: 3 ways to get your advertising efforts right

Revenue optimization: 3 ways to get your advertising efforts right

Marketing departments once believed it was a sales issue if the sales team couldn’t work the leads from marketing. Today, this is no longer the case. Optimizing for leads or...

Unnatural Selection: How We Became 'Mobile Gamers,' What We'll Become Next

Unnatural Selection: How We Became 'Mobile Gamers,' What We'll Become Next

During the years of social media ascendancy I would sometimes write about a cynical description industry insiders had for popular social media games like Candy Crush, FarmVille...

14 Sales Training Techniques for Building Elite Sales Teams

14 Sales Training Techniques for Building Elite Sales Teams

14 Sales Training Techniques for Building Elite Sales Teams Written by Mary Flaherty During a now-famous interview on the Pierre Berton Show in 1971, Bruce Lee shared a simple...

Foundry 360 Finds ‘Purrfect’ Content Mix With Award-Winning Business Model

Foundry 360 Finds ‘Purrfect’ Content Mix With Award-Winning Business Model

Diane di Costanzo experiences the best of two worlds in a unique content marketing role. As chief content officer, vice president/editorial director at Foundry 360, Dotdash...

Print Software Product Spotlight: Web-to-Print Solutions that Adapt to Your Needs with Customer’s Canvas

Print Software Product Spotlight: Web-to-Print Solutions that Adapt to Your Needs with Customer’s Canvas

Sometimes the hardest part of taking advantage of the available marketplace is having tools that work they way you need them to. One size does not fit every situation. That is...

I Stand Corrected! / PromoJournal - Marketing Matters

I Stand Corrected! / PromoJournal - Marketing Matters

It has been my practice to thoroughly research subjects before I offer my take on them. The few exceptions are things that seem obvious to everyone and I didn’t see any reason...

How Bukayo Saka Became the Inspiring New Face of British Soccer

How Bukayo Saka Became the Inspiring New Face of British Soccer

It was Aug. 8, 2021, and Bukayo Saka had every reason to fear the worst. Less than a month earlier, at the UEFA men’s Euro 2020 Final, he had been one of three ­England players...

Instagram’s Working On New ‘Achievement’ Badges to Incentivize Reels Creators

Instagram’s Working On New ‘Achievement’ Badges to Incentivize Reels Creators

Sometimes, you see one of big social apps copying another, or trying out some new, engagement baiting feature, and your immediate response is just like… ugh. Apparently, based...

AI system reconstructs words from brain data

AI system reconstructs words from brain data

Max is managing editor at THE DECODER. As a trained philosopher, he deals with consciousness, AI, and the question of whether machines can really think or just pretend...

Ephemeral brands

Ephemeral brands

Thanks to everyone who has taken the time to reply. I’m always interested in hearing from people with ideas and feedback. Send a note by hitting reply or emailing me...

9 big risks of cheap SEO

9 big risks of cheap SEO

Search engine optimization requires an investment. Look at it as an investment with an expectation of a return on that investment. SEO is a long-term discipline and process. It...

How Black Ballad raised £335,000 in equity

How Black Ballad raised £335,000 in equity

A year ago, we completed our equity crowdfund. Black Ballad raised over £335,000, with over £200,000 coming from over 1,300 black female investors. This crowdfund was always...