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Get the Full Picture: How to Calculate the True Cost of Content

Get the Full Picture: How to Calculate the True Cost of Content

Has your executive leadership ever tasked you with calculating the ROI of the content your team produces? This exercise is no small feat and most would probably take a shortcut...

Wellspring Digital Chats - John J. Wall, Cohost of Marketing Over Coffee, Partner at Trust Insights - SEO | PPC | Marketing Automation | Content Marketing | Digital Strategy

Wellspring Digital Chats - John J. Wall, Cohost of Marketing Over Coffee, Partner at Trust Insights - SEO | PPC | Marketing Automation | Content Marketing | Digital Strategy

Wellspring Digital Chats / By Jon-Mikel Bailey In this episode of our Wellspring Digital Chat series , we bring you John J. Wall, completing the trifecta of Trust Insights...

What Is an AI Content Generator and How Can It Help Your Business? - The European Business Review

What Is an AI Content Generator and How Can It Help Your Business? - The European Business Review

Have you ever wished for an easier way to create quality content for your business? Let’s face it, content generation is a considerable time investment. First, you need ideas....

Kagan: Where automated, self-driving vehicles are today and what's next

Kagan: Where automated, self-driving vehicles are today and what's next

We’ve been hearing so much about the amazing future of autonomous and self-driving cars for several years. And while I do believe the future will be filled with a wide variety...

Digital Transformation and the Virtualization of the Workplace

Digital Transformation and the Virtualization of the Workplace

The ways that the workplace has changed in recent years, becoming portable and virtual in many ways, may be part of lasting disruptions for the enterprise. That was the topic...

Cater To Customer Preferences By Adding Personalized Print To Your Email Campaigns

Cater To Customer Preferences By Adding Personalized Print To Your Email Campaigns

Email plus Print is a proven combination. Take it a step farther by personalizing the printed piece, and you put your customer’s preferences foremost in the experience. And...

&Walsh uses AI to create branding for nuclear energy advocate

&Walsh uses AI to create branding for nuclear energy advocate

American creative agency &Walsh has created the branding for the website of nuclear energy advocate Isodope using AI image generator DALL-E 2. Before creating the branding, New...

15 Social Media Mistakes You Should Never Make (+What to Do Instead) | LocaliQ

15 Social Media Mistakes You Should Never Make (+What to Do Instead) | LocaliQ

Picture this: you have your social media image or video uploaded, you add a carefully curated caption, and you click post. You take one last look once it’s live and you see it…a...

Branding Needs A Rebrand

Branding Needs A Rebrand

It’s time to rebrand “branding.” Let’s admit it, the term has become so overused, warped and misapplied by marketing theorists that financial executives no longer credit it with...

Why empathy matters in branding

Why empathy matters in branding

Empathy- the ability to understand and share the feelings of others. Empathy is a skill perhaps often misunderstood in today’s modern society, however the importance of empathy...

B2B brands should be thinking about TikTok

B2B brands should be thinking about TikTok

It's a given that B2C brands need a presence on TikTok, especially if the target market is 18-34-year-olds, but what about B2B brands? Is there an opportunity to reach target...

4 Simple Ways to Optimize Your Content Marketing Team's Operations

4 Simple Ways to Optimize Your Content Marketing Team's Operations

In a world with over five billion people online, content is king. Users want instant access to information. That’s why content marketing is so important. But people’s attention...