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Cybersecurity Awareness Month: Establishing a Strong Security Culture - The BigCommerce Blog

Cybersecurity Awareness Month: Establishing a Strong Security Culture - The BigCommerce Blog

Believe it or not, 24% of all cyberattacks are targeted against retailers. And if that number doesn’t get your attention, The State of Ransomware in Retail 2022 found that...

 All Links are Not Created Equal: 10 Illustrations on Search Engines' Valuation of Links

All Links are Not Created Equal: 10 Illustrations on Search Engines' Valuation of Links

In 1997, Google's founders created an algorithmic method to determine importance and popularity based on several key principles: That algorithm, of course, was PageRank, and it...

Busting the Myth of First Mover Advantage

Busting the Myth of First Mover Advantage

The concept of First Mover Advantage (FMA) is widespread within business academic literature at all levels. It is the assertion that the first business to enter a market has an...

Changing URLs for SEO reasons: When is it OK?

Changing URLs for SEO reasons: When is it OK?

Personally, I change outdated, harmful or lengthy web addresses (a.k.a., URLs) when updating existing content quite often. Why? Let me explain. Before we dive in, let’s see...

Enter Quantum Marketing

Enter Quantum Marketing

The company focuses on using experiential marketing to connect customers after coming to a conclusion that traditional advertising is not as effective. Raja Rajamannar, the...

Should you hire an influencer marketing agency?

Should you hire an influencer marketing agency?

What is an influencer marketing agency? The effectiveness of traditional media is declining. Consumers increasingly use social media sites like Facebook, Instagram, and YouTube...

32 Predictions for Social Media Marketing in 2023

32 Predictions for Social Media Marketing in 2023

We’re nearing the end of yet another year, and what a chaotic 12 months it’s been for the major social networks. Meta continued its gradual decline, TikTok continues to rise,...

The Role Of Branding In Negotiation Success

The Role Of Branding In Negotiation Success

Marketer and entrepreneur Stephen A. Hart is a man of many passions – family, podcasting and most importantly – branding. As a Brand Strategist and creator of Brand In Demand,...

Office Design Strategies for A Positive Workplace Culture

Office Design Strategies for A Positive Workplace Culture

Architects and designers are finding a client’s organizational culture is a critical consideration in designing their new workplace. Most office environments are built around...

Proofreading and Editing: Does Your Blog Need a Better Review Process?

Proofreading and Editing: Does Your Blog Need a Better Review Process?

You might think that I’d recommend a thorough proofreading and editing process for every blog. But that’s not the case. Since I don’t know enough about your blog to answer the...

Marie Curie: A Case Study in Breaking Barriers

Marie Curie: A Case Study in Breaking Barriers

Marie Curie, born Maria Sklodowska from a poor family in Poland, rose to the pinnacle of scientific fame in the early years of the twentieth century, winning the Nobel Prize...

The ultimate recipe for writing SEO optimized content

The ultimate recipe for writing SEO optimized content

Opinions expressed in this article are those of the sponsor. Search Engine Land neither confirms nor disputes any of the conclusions presented below. It’s been said countless...