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Business Development is the Most Precarious Job in Advertising

Business Development is the Most Precarious Job in Advertising

Business development has been dramatically altered. There are many people who have done this job in the past who do not know how to do it well now. The average tenure of an...

How Do YouTubers Get Paid? 12 Ways YouTubers Make Money

How Do YouTubers Get Paid? 12 Ways YouTubers Make Money

For the latest influencer marketing news, resources, and case studies, subscribe to our weekly newsletter. YouTube influencers (also known as “YouTube creators” or...

How AI, Speech Recognition and Digital Assistants Will Impact Marketing by 2020

How AI, Speech Recognition and Digital Assistants Will Impact Marketing by 2020

This guest post was contributed by Steve Sirich, General Manager, Microsoft.     There’s no doubt that technology is reshaping the way that brands engage with consumers....

Here's How to Calculate What's Working When You're Marketing on Lots of Channels

Here's How to Calculate What's Working When You're Marketing on Lots of Channels

Determining which channel moved the customer to purchase is tricky when your marketing runs the gamut from Facebook ads to direct mail, Long gone are the days of blindly...

Are Snapchat Ads Worth Your Investment? Here’s How to Find Out

Are Snapchat Ads Worth Your Investment? Here’s How to Find Out

Snapchat is one of the most popular social networks in the world. That’s a ton of people sharing and engaging with content on a daily basis. On top of a huge user base, the...

Five Essential Multichannel Marketing Tactics for 2018

Five Essential Multichannel Marketing Tactics for 2018

Many marketers double-down on two or three channels that they know will yield a positive ROI. But ignore other channels, and you risk missing wider audiences. Your customer is...

How to Target Millennials With Billboard Advertising

How to Target Millennials With Billboard Advertising

When most people think about Millennials, they imagine a tech-savvy and knowledgeable demographic that is increasingly influential—which is why so many marketers believe that...

FAQ: Google Chrome ad blocking is here. Everything you need to know

FAQ: Google Chrome ad blocking is here. Everything you need to know

Today, February 15, 2018, is the day Google begins blocking “annoying” or intrusive ads by default in its Chrome browser. Publishers that repeatedly serve up obnoxious ads after...

Everything you need to know about the Google Chrome ad blocker

Everything you need to know about the Google Chrome ad blocker

Google launches a new version of its Chrome web browser today (February 15), which will include an in-built ad blocker to try and eradicate intrusive ads from the browsing...

Inbound Marketing for Your Facebook Advertising Strategy

Inbound Marketing for Your Facebook Advertising Strategy

Facebook marketing has been a popular way to get businesses’ names out there and advertised to the generation of digital media users. It’s no secret that Facebook marketing has...

How To Dominate Google Merchant Center [Podcast]

How To Dominate Google Merchant Center [Podcast]

So, you want to promote your products online. Are you ready? Google Merchant Center is the future of ecommerce when it comes to both PPC AND SEO (including local). It is the...

Five In-Game Advertising Trends to Follow in 2022 - SiteProNews

Five In-Game Advertising Trends to Follow in 2022 - SiteProNews

Five In-Game Advertising Trends to Follow in 2022 3 months ago Facebook Twitter LinkedIn Reddit Pinterest Email The number of mobile game users increases exponentially every...