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Integrated Business Solutions has been building strategic relationships with clients across Virginia, the Carolinas, and their locations across the United States, to assist them with growing their businesses. Our size and strength as a company, allows us to tap into different divisions and bring to our clients best in class products and services they can rely on.

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How to Structure Your Creative Team

How to Structure Your Creative Team

Having a creative role on an enterprise content team doesn’t mean you don’t need structure, processes, and workflows to produce. While creativity isn’t synonymous with effective...

Creating Content That Satisfies Search Intent & Meets Customer Needs

Creating Content That Satisfies Search Intent & Meets Customer Needs

When thinking about optimizing content, your top priority should be search intent. Think about how many times you have typed something into Google that was practically...

Seize the digital marketing opportunity of the Workday Consumer

Seize the digital marketing opportunity of the Workday Consumer

The consumer journey has been permanently changed by the blending of work and personal lives, yet many brands risk being caught on digital marketing autopilot. We explore the...

4 Ways to Find Your Target Audience On Social (& How to Reach Them)

4 Ways to Find Your Target Audience On Social (& How to Reach Them)

Social media marketers—who are you talking to? Or better yet, who do youthinkyou're talking to? If you don't have a clear answer, then it's likely everybody (and nobody). And...

Can This Technology Radically Change Your Promo Business? / PromoJournal - The Only Constant is Change

Can This Technology Radically Change Your Promo Business? / PromoJournal - The Only Constant is Change

“If we get a 3D printer at the office, the first thing I'm printing with it is a new 3D printer just for me!” — The Covert Comic What was once a science-fiction dream has...

5 Ways to Use Texting to Grow Your Sales and Marketing

5 Ways to Use Texting to Grow Your Sales and Marketing

You need customers' attention, and text messaging is one of the best ways to get it. Most texts are read instantly, and typical response times are within a couple of minutes. No...

Ready To Advertise In The Metaverse? (No, You’re Not) | AdExchanger

Ready To Advertise In The Metaverse? (No, You’re Not) | AdExchanger

How should brands think about advertising in the metaverse? The question is a little hard to answer when there’s no consensus about what exactly the metaverse is or what it...

Rebranding: A Step-by-Step Approach for Success | Tide Business

Rebranding: A Step-by-Step Approach for Success | Tide Business

How to rebrand your company: a 5-step approach Published: February 28, 2020 | Last Updated: April 29, 2021 Home › Blog › Small business tips › How to rebrand your company: a...

Stop wallowing in the sea of sameness

Stop wallowing in the sea of sameness

Organizations in every business sector, but especially those in with complex environments, need to make bigger waves with their communications. Alistair Robertson, creative...

Measuring the Invisible: The Truth About Marketing Attribution

Measuring the Invisible: The Truth About Marketing Attribution

Is marketing attribution a mythical unicorn? Or is it possible to measure the performance of your marketing, including the parts you can’t see? Marketing attribution is the...

Is It Important to Your Client?

Is It Important to Your Client?

I fervently love what I do, and I hope people sense that just by how I present myself. As a result, I get to create meaningful marketing and branding work that matters, work...

What is Concentrated Marketing? How to Use this Strategy?

What is Concentrated Marketing? How to Use this Strategy?

Today businesses benefit from incorporating a range of strategies to meet marketing goals and increase their customer base. Determining which marketing strategy or strategies...