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5 Tips to Avoid a Branding Collision

5 Tips to Avoid a Branding Collision

A few weeks ago, I was in the middle of a traffic jam.  Not the slow moving type, but the “get comfortable you’re going nowhere type” that shouts, “You missed your morning...

Official Look at the adidas YEEZY 500 High

Official Look at the adidas YEEZY 500 High

HypeIndexBETA Top Brands Nike, Vans, The North Face, Comme des Gar\u00e7ons, Dover Street Market, and Stone...

What’s Wrong With Most Podcasts?

What’s Wrong With Most Podcasts?

Podcasts are still a giant question mark for many marketing teams. And because it’s more art than it is science, there isn’t really a recipe for success. Sure, there are...

How one factory in the mountains of Mexico helped put pickled jalapeños on the world's culinary map

How one factory in the mountains of Mexico helped put pickled jalapeños on the world's culinary map

My whole life, the smoky, vinegar-laced scent of pickled jalapeños — and their little-known origin story — has been lingering under my nose. I grew up with immigrant parents in...

This Maison Margiela Bag Comes Debossed With Tabi Toe-Inspired Details

This Maison Margiela Bag Comes Debossed With Tabi Toe-Inspired Details

HypeIndexBETA Top Brands Nike, Vans, The North Face, Comme des Gar\u00e7ons, Dover Street Market, and Stone...

Brands Need Creativity And Cross-Functional Teams - Branding Strategy Insider

Brands Need Creativity And Cross-Functional Teams - Branding Strategy Insider

In a recent marketing report, Deloitte, the multinational professional services network, shared information from its Global Marketing Trends Executive Survey. At the core of the...

Yahoo Newly Appointed CRO Elizabeth Herbst-Brady Plans To Give Brands 'What They Need'

Yahoo Newly Appointed CRO Elizabeth Herbst-Brady Plans To Give Brands 'What They Need'

Yahoo has appointed Elizabeth Herbst-Brady to Chief Revenue Officer (CRO), transitioning from the company’s VP, Head of North American Revenue & Global Client Solutions. The...

The Business of Community Summit - Circle: The all-in-one community platform for creators and brands

The Business of Community Summit - Circle: The all-in-one community platform for creators and brands

Register Tuesday, October 25th | 11am - 3pm ET A one day virtual summit focused exclusively on the business thinking, decisions, and strategies needed to reach the economic...

How to Optimize TikTok Ads Like a Pro: The 5-Step Guide

How to Optimize TikTok Ads Like a Pro: The 5-Step Guide

There are two ways to approach the issue of optimizing TikTok Ads. First, you could try to optimize these ads before the campaign rolls out. That’s a good strategy. Any...

Council Post: Five Creative Ways To Use Social Media And PR For Branding

Council Post: Five Creative Ways To Use Social Media And PR For Branding

When it comes to branding your business, utilizing a healthy mix of public relations and social media to boost your strategic marketing plan is key. While the tactics may vary...

&Walsh uses AI to create branding for nuclear energy advocate

&Walsh uses AI to create branding for nuclear energy advocate

American creative agency &Walsh has created the branding for the website of nuclear energy advocate Isodope using AI image generator DALL-E 2. Before creating the branding, New...

Branding Needs A Rebrand

Branding Needs A Rebrand

It’s time to rebrand “branding.” Let’s admit it, the term has become so overused, warped and misapplied by marketing theorists that financial executives no longer credit it with...