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And have even run my own events… I tend to understand the challenges from all sides because I’ve been there and experienced them for myself. I have had many SEOs on ground...
02/22/2024
The U.S. is on the cusp of implementing a new national privacy law, the American Data Privacy and Protection Act (ADPPA). And while we may be late to the party (the EU’s General...
02/21/2024
Web3 technology is gaining traction — and in many ways, it is leading the charge of political and economic revolution. Many leaders and innovators are taking up the challenge of...
02/21/2024
Facebook is an undeniably powerful platform for advertisers. In fact, HubSpot Blog Research found Facebook is the most popular social media network for advertising in 2022,...
02/21/2024
Isn't it awesome when you learn about new tricks your computer, phone or software can do that you weren't previously aware of? I've been using a number of new widgets on the...
02/20/2024
The need to have a social media presence has become imperative for everyone. A brand especially cannot imagine marketing without social media occupying a large chunk of those...
02/20/2024
There is a growing awareness that brand-building in the metaverse can shift your marketing onto a new playing field. Or is it multiverse? With all the commotion surrounding...
02/20/2024
Sheryl is VP of Marketing & Comms atMay Mobility. She's won many industry awards and was named 'Global Best Partner' while at Apple. Three out of four B2B companies take four...
02/19/2024
A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Get it in your inbox; you’ll love...
02/19/2024
If you spend time on social media, you’ll most likely be familiar with the social media crisis phenomenon. For instance, a brand might have tweeted an insensitive comment or a...
02/19/2024
I’ve found that sometimes hard questions are worth asking — and thinking about. So here it is: What if an accident caused by your battery killed two girls? It would be an...
02/18/2024
THE UBIQUITOUS PANTONE fan guide – the Pantone Matching System (PMS) – is an effective and proven way to communicate color intention in print. Long have graphic designers used...
02/17/2024
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