Did you know that using more than two hashtags in a tweet can negatively affect your engagement? But on Instagram, you can use up to 10 hashtags before you see a dip in...
08/01/2022
Leaders are most often valued and respected for their knowledge, experience, passion, and vision. The most effective leaders also demonstrate a strong sense of responsibility,...
07/28/2022
Is not life a hundred times too short for us—to bore ourselves?* I have a question for my fellow content creators. You talk like a human, so why don’t you write like...
07/15/2022
Innovative brands are activating employees to be storytellers. They are doing this to reach new audiences, extend the reach of organic content in social and humanize their...
07/04/2022
Kia certainly doesn’t pull any punches when it comes to describing how British consumers might see the brand. “Low value”, “budget” and “small” are just some of the words...
06/28/2022
Mobile is the undeniable future of commerce. However, many brands, from small businesses to enterprises, consistently miss the mark. They fall short of tapping into mobile’s...
06/28/2022
Big brands have been talking for an awfully long time about “acting nimbly” and instilling a “startup culture.” There’s a recognition that being data-focused and able to act...
06/16/2022
Abercrombie & Fitch has had a tumultuous brand history. Known for its topless male marketing, exclusive preppy fashion and dimly-lit stores, Abercrombie was at the center of the...
06/11/2022
One of the most received questions I read is how to become a micro-influencer and begin earning money. Since micro-influencer marketing is relatively new, it’s a great question....
06/05/2022
The pandemic has majorly affected the global supply chain, with 60% of U.S. adults in an August 2021 Gallup survey saying that they’ve been unable to get a product they wanted...
06/01/2022
If you are reading this article, it is almost certain that you have been bombarded with the term personal branding and its relevance in the world of business. You may think it...
05/27/2022
A sleek new My Ad Center experience was announced today at Google’s annual I/O event. It provides users with a handful of options to control the messages being served across...
05/26/2022
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