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Marketing leadership: The dangers of ego

Marketing leadership: The dangers of ego

Earlier this year, I shared four leadership lessons to help people be more effective in leading their teams. Lesson 2 had an important element to servant leadership: “Check your...

Hinge Will Try to Thwart Scammers With Video Verification

Hinge Will Try to Thwart Scammers With Video Verification

Match Group, which operates one of the world’s largest portfolios of dating apps, will soon add a new profile verification feature to its popular dating app Hinge. The feature...

You can't grow as a marketer without curiosity – here’s why

You can't grow as a marketer without curiosity – here’s why

Google Trends shows the upward graph of the above term from January 2016, but its search has dramatically increased in 2022.  This increase leads to the conclusion that more...

7 tips for a holiday-ready social media strategy

7 tips for a holiday-ready social media strategy

The things that are vital for brands throughout the rest of the year are even more critical to social media success during the holidays.  There’s more noise, people are...

The ultimate recipe for writing SEO optimized content

The ultimate recipe for writing SEO optimized content

Opinions expressed in this article are those of the sponsor. MarTech neither confirms nor disputes any of the conclusions presented below. It’s been said countless times...

Drive more revenue now: Customer-focused strategies to boost conversion rates

Drive more revenue now: Customer-focused strategies to boost conversion rates

Opinions expressed in this article are those of the sponsor. MarTech neither confirms nor disputes any of the conclusions presented below. The “will-they-won’t-they?” talk...

Influence Now – How to Influence Small Business - Wing Digital Marketing

Influence Now – How to Influence Small Business - Wing Digital Marketing

This week, Wing Digital Marketing‘s fourth, #InfluenceNow Twitter Chat saw us tackle the topic of just how to influence small business. The chat takes part weekly, Thursdays,...

Why

Why "generative AI" is suddenly on everyone's lips

If you’ve been closely following the progress of Open AI, the company run by Sam Altman whose neural nets can now write original text and create original pictures with...

The TikTok effect on influencer marketing, by the numbers: Datacenter Weekly

The TikTok effect on influencer marketing, by the numbers: Datacenter Weekly

Welcome to Ad Age Datacenter Weekly, our data-obsessed newsletter for marketing and media professionals. That’s the current price of a 30-second commercial during NBC’s “Sunday...

How your business can leverage email marketing for closer customer relationships

How your business can leverage email marketing for closer customer relationships

Middle-market companies are always looking for ways to grow their e-commerce presence and leverage their goods and services to increase their revenue. To establish closer...

3 app measurement strategies for business growth

3 app measurement strategies for business growth

3 app measurement strategies for business growth 3 app measurement strategies for business growth Oct 31, 2022 Copy link Marketers are investing more in their apps. In fact, 81%...

How To Add A Sound To TikTok And 6 Tips To Make It Go Viral

How To Add A Sound To TikTok And 6 Tips To Make It Go Viral

One of the world’s most extensive social media networks is TikTok, and its base of over 1 billion users is rapidly rising, estimated to be1.8 billion users by the end of the...