Articles about marketing


6 B2B Influencer Marketing Trends For 2021

Last updated: 01/09/2021

Thinkers360 recently announced the release of our 2021 B2B Influencer Marketing Outlook Study As a follow-on from our 2021 B2B Thought Leadership Outlook Study, the purpose of...

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Here's Why Brands Are Failing at Influencer Campaigns (and What to Focus on in 2021)

Last updated: 01/08/2021

Back in the early 2000s, the idea of social media influencers was a new concept, somewhat untried and untrusted by brands. Bloggers were the first real internet stars, with...

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9 brand social feeds we loved to follow in 2020

Last updated: 01/06/2021

A post shared by Ben & Jerry's (@benandjerrys) Ryan Reynolds for resourcefulness Ryan Reynolds was a marketing madman, using his 17-million-follower Twitter account...

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How To Improve Email Marketing Analytics Accuracy And ROI Results

Last updated: 01/03/2021

Contact How To Improve Email Marketing Analytics Accuracy And ROI Results Email marketing is still very much alive and effective in 2021. But how do you get the most out of your...

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Top 5 Digital Marketing Trends To Watch Out For

Last updated: 12/29/2020

Law Top 5 Digital Marketing Trends To Watch Out For Let’s face it – the world of digital marketing is evolving. With the cutting-edge technologies and strategies, it’s a...

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4 Things Every Digital Marketer Should Focus on When Trying to Dominate on Pinterest

Last updated: 12/27/2020

If you are trying to increase the reach of a business through digital marketing, then you should definitely consider exploring Pinterest. This is so especially if your target...

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4 marketing automation tools to help small and mid-size businesses - PR Daily

Last updated: 12/26/2020

Editor’s note: This article is a re-run as part of our countdown of top stories from the past year. Marketing automation isn’t a thing of the future—it’s very much a part of...

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Understanding the Measurement That Matters Most

Last updated: 12/24/2020

Long ago, management guru Peter Drucker gave the business world Management by Objectives, or MBO. The insight was this: give employees measurable goals. Instead of waiting...

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How To Use SEO In Video Marketing

Last updated: 12/23/2020

How To Use SEO In Video Marketing How To Use SEO In Video Marketing Video marketing for Search Engine Optimization (SEO) is an effective strategy when you wish to outrank online...

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5 Tips and Tricks to Improve Your Brand Strength and Equity

Last updated: 12/17/2020

It’s not enough to have a competitive advantage in the Covid-19 era. must adapt to the new normal, and crafting a strong and authentic brand helps with this...

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