We all know that “content is king.” What many don’t understand is that for content to be king, it needs the support of its court. To make the most out of your content...
09/17/2024
Crafting content that converts your ideal customer is a daunting challenge. Platitudes like 'content is king' or 'focus on value' in content marketing makes for extremely...
09/16/2024
Funny how time flies for technological choices. Back in 2015 I wrote about how selecting an analytics dashboard requires deep thought behind business operations to select a...
09/14/2024
Social media marketers—who are you talking to? Or better yet, who do youthinkyou're talking to? If you don't have a clear answer, then it's likely everybody (and nobody). And...
09/08/2024
You need customers' attention, and text messaging is one of the best ways to get it. Most texts are read instantly, and typical response times are within a couple of minutes. No...
09/06/2024
Integrated Marketing: How SEO, Social & Blogs Help Each Other By Ann Smarty / Leave a Comment / June 20, 2022 SEO, social media, and blogging have had a long history together:...
08/22/2024
A misconception still exists about marketing campaigns, and it’s due for debunking. Many organizations still look at marketing as a cost center. The reality is that it’s a...
08/17/2024
Whether your business is small or big, social networks assist in improving traffic and lead generation. Social Media Marketing (SMM) is a crucial way to improve traffic and...
08/13/2024
Agile, as a process and marketing philosophy, has evolved. Is your marketing evolving with it? Agile, as a process and marketing philosophy, has evolved. What was once a...
08/09/2024
Today, the wide and diverse world of marketing seems unrecognisable from its various incarnations before the era of interconnectivity and super-fast data. Where focus groups...
08/08/2024
Kristopher B. Jones is a serial entrepreneur and investor. Kris is the Founder of 2020 SEO Agency of the Year Finalist LSEO.com. Digital marketing can be a tough nut to crack,...
08/05/2024
All marketers know that brand marketing does its most important work over the long term. They understand how the cumulative impact of brand investment adds up over the years and...
08/01/2024